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SoftLayer Cloud University Live

How to Make Money in the Cloud

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Register Now For This Business Partner Workshop and Networking Event

Analysts are predicting cloud computing will represent the bulk of IT spend as early as next year. And why not, cloud provides customers with a fast track option to the agility, scalability and value they need to stay competitive in today’s dynamic market. As customers begin to evaluate off-premise versus on-premise options a whole new set of considerations come into play: IaaS, PaaS, SaaS? Private or public? Hybrid? And more.

 

So how do business partners align themselves with this new market shift to best help their customers, and more importantly, not get left out of the equation? Business partners need to ride this market shift or risk getting left behind by competitors who get it.

 

This working session helps partners understand the various aspects of cloud, trends and issues driving the market, as well as how to find and close new cloud opportunities. We’ll discuss how to talk to customers about cloud, migrating to the cloud, optimizing your sales organization for cloud, and how to optimize cloud for verticals like government, healthcare, and legal.

 

Attendees to these dynamic, interactive sessions will walk away with a better understanding of:

  • Key issues driving clients to the cloud
  • How to uncover cloud opportunities
  • Migrating to the cloud
  • Positioning themselves to win long-term, high value cloud deals
  • Structuring their business for success in the cloud
  • Optimizing the cloud for government, healthcare and legal

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Locations

December 1: Montréal

11:30am – 3:00pm

December 3: Calgary

11:30am – 3:00pm

Agenda

Welcome

Opening remarks and welcome

drewekes

Drew Ekes
Sr. Channel Account Executive
Ingram Micro Cloud

Cloud Trends & Best Practices

Analysts are saying business cloud computing will represent the bulk of IT spend as early as next year. Agility, scalability and value are reasons customers are looking to the cloud. What does this mean for businesses? What does it mean for your clients? This session will help clear up the cloud, giving you insight into the trends, issues and best practices for cloud computing.

jeffballard

Jeff Ballard
Market Development Executive
IBM, SoftLayer

Cloud: The Partner Perspective

With models shifting from on-premise to off premise and hybrid models what do business partners do? Learn how resellers around the world are leveraging new business models to develop and grow their cloud business to gain stronger competitive advantages, and drive greater revenues. This session is designed to help you build a profitable cloud business, covering critical key points such as:

 

  • Implementing a successful business structure
  • Developing the right skills on your team
  • Creating the right compensation model for your sales team
  • Executing winning go-to-market strategies
jeffballard

Jeff Ballard
Market Development Executive
IBM, SoftLayer

Cloud from the Ground Up: Building the Infrastructure

Learn how to leverage Infrastructure-as-a-Service as the foundation for your cloud computing offering:

 

  • Understanding criteria for selecting the right IaaS solution
  • Bundling and value added services
davidstephens

David Stephens
Sr. Market Development Executive
Ingram Micro Cloud

Getting Started

Whether you are just getting started in the cloud, or perhaps you’re looking for ways to improve an existing cloud practice this session will give you insight into practical, actionable steps you can take to create a successful cloud practice, including:

 

  • Working with an aggregators to simplify your backend
  • Bundling the right solutions
  • Getting your sales and technical resources skilled for success
davidstephens

David Stephens
Sr. Market Development Executive
Ingram Micro Cloud

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